boyoyoboy!contemporary is an exciting creative collective specializing in contemporary South African design. boyoyoboy! is inspired by South African creativity, counterpointed by frustration with the prevailing “white cube” discourse. boyoyoboy! is a hybrid. It shifts between being an online entity, independent commercial space, creative consultancy and collaborative partner.
Art disrupts the status quo. It has provided some of our collaborators with a powerful medium when they could not be heard. We don’t compartmentalize creativity by showing work that is primarily validated through academic practice and commercial viability.
boyoyoboy! works with eminent South African thinkers who are shaping contemporary art, right now.
We champion progressive alternatives committed to shifting perceptions while engendering social transformation. We are motivated by disruption in the pursuit of social and political change. Makers who encourage exploration, while stimulating commentary on both unequal power structures and unfair socio-political constructs.
boyoyoboy! challenges conventional creative manifestations, conduct, audience and motivation. Convention makes art a hollow pastime of the elite. boyoyoboy! is a re-articulated space, orientated towards disruption of the think–space.
This allows boyoyoboy!contemporary the opportunity, after the pearl-clutching has subsided, to interrupt the question about what creativity is, and rather answer how it can transform.